|
|
|
|
|
PocketGPSWorld.com Event Article |
|
|
|
|
|
|
|
|
|
Nokia launch 4 GPS enabled phones plus software services to support them
Michael Halbherr Vice President of Location Based Services for Nokia was a key speaker in the Mobile World Congress "Location, Location, Location" session. Michael presented a view where we have a device which has the capability to do local search, mapping, navigation, social networking, pictures, video etc all geo-referenced or located. It gave the impression that each of these devices would handle all of these functions. The reality is somewhat different as when talking to the product specialists the new devices are still segmented with, apparently, little or no crossover between the functional groups: Imaging, Navigation, and Social Networking. Why cant my Navigator take Geo-referenced pictures and then publish them to Flikr?
Nokia launched 4 new GPS phones. The N78, N96, 6220 Classic and 6210 Navigator, each of these phones are targeted to a different use model. The N78 is a replacement for the N73 (a phone I use a lot), the N96 is a high end device replacing the N95, whilst the 6220 Classic is an Imaging device with a 5Mp camera built in, and the 6220 Navigator is a navigation system.
Although all devices have the capability to perform all the location specific functions they have been packaged for specialist areas. The 6210 Navigator is of most interest to us as this one is the GPS mapping system. Nokia have learnt from their experiences with the 6110 Navigator and have now included both an electronic compass and accelerometer into the phone. What does this mean? Well in urban areas like Barcelona there are a lot of streets with poor satellite reception the combination of a compass and accelerometer means that the phone knows where it is even when the satellite signal has failed. This is useful for 2 reasons it means that pedestrian navigation can continue with low or no signal, and GPS is less reliable at reporting direction and movement when walking. The new 6210 Navigator cures that issue.
As last year Nokia had arranged a NaviTour around the city. This consisted demonstrating the Nokia Maps 2.0 application in action both in car and walking around the tourist areas. Bearing in mind that these devices were still under development and the Nokia Maps was a new beta there were a few glitches in the demo, but the 6210 Navigator certainly seemed to work well in a pedestrian environment.
Article by Mike Barrett on Friday, February 15 @ 15:01:13 UTC
|
|
|
|
|
|
|
|
|
|
I wish I had made the Nokia conference and an afternoon of social networking
Well it was just my luck to miss the Nokia press conference only to find out that it was packed full of GPS related goodies. There was the launch of the phones: Nokia N96, Nokia N78, Nokia 6220 classic and Nokia 6210 Navigator. An impressive feature of the 6210 was an electronic compass allowing the map to be orientated correctly when turning around whilst stationary. All the phones exhibit different location based and multimedia experiences from pedestrian navigation to geotagging and movie viewing to video and photo sharing. This came complete with new software to upload photos to social networking sites like Flikr. There was a new photo management and synchronisation application for the new (and older) phones.
Just over a year ago Nokia acquired Gate5 and released Nokia Maps. Today they announced Nokia Maps 2.0. Nokia Maps 2.0 adds Walk, a pedestrian focused navigation component to the application, while still offering Drive, a world class car navigation system. The pedestrian navigation efficiently walks you from A to B with visual turn-by-turn guidance. It helps you to locate yourself by giving information about the surrounding buildings, streets and parks (including pathways through the park).
The afternoon and evening was spent looking at some new GPS aware social networking applications. One of the biggest seems to be GyPSii which combines, messaging, photo and video blogging all together with buddy lists and finders. Being of the (slightly) older generation I nvr lrnt 2 txt prply so using a numerical keypad is a complete anathema to me, but my son will just love this.
Article by Mike Barrett on Tuesday, February 12 @ 00:19:16 UTC
|
|
|
|
|
|
|
|
|
|
A forecast for this year's Mobile World Conference from Mike Short of O2
Normally we like to speculate and guess who will be announcing what at these shows. We rarely publish as we are ofttimes wrong... However one of the great luminaries of the mobile world has stuck his neck out and made some predictions...
Mike Short, Head of Research & Development at O2 has penned his predictions for Mobile World Congress… Hi everyone, Last year, as the last European Chairman of the Global GSM ASSOCIATION, I was asked by many people heading over to Barcelona, what I thought the big trends from Mobile World Congress 08 (MWC) would be. As Head of Research & Development at O2 and Chair of the UK Mobile Data Association I see a lot of innovation and new initiatives in the mobile space. So I thought I would repeat the exercise this year. Below are my key takes about what will be the most talked about themes at this year’s hotly anticipated show:- Mobile Data and Applications There will be a lot of experience shared around the 3G evolution, mobile internet and mobile email space again this year as we head towards a much richer and comprehensive data market. The growing influence of the web will also come through in both business and consumer applications, touching new sectors such as Transport, Health and Education Mobile Commerce and banking Support for the GSMA Pay-By-Mobile initiative took off last year with a range of handset manufacturers and operators such as Nokia, Motorola, O2, Vodafone and Orange pledging to examine the use of NFC for contactless payments. With the UK’s first large scale NFC trial – the O2 Wallet – going live in November 2007, Mobile World Congress will be a platform for further brands to review and discuss their plans for using NFC technology in 2008. This may also be complemented by GSM A led money transfer initiatives, to help the unbanked through mobile around the world. Mobile advertising 2008 will be the year that mobile advertising comes of age. With more consumers than ever now browsing the web through their mobile handsets, there is a significant and largely untapped audience for advertisers to target customers appropriately with relevant messaging. At MWC expect operators, partnering with advertising specialists, to discuss how they can provide better targeting and measurement for mobile advertising, campaigns, from behavioural and demographic to geographic and channel-based targeting. Screens, eyewear and accessories When Bluetooth was first unveiled, largely for headsets, back in 1998 it did not achieve immediate consumer acceptance until around 2002. Talk has now moved to the adoption of screens and video eyewear. MWC 2008 should see the start of products such as pico projectors. With companies like Plastic Logic, Polymer vision, Vuzix, Microvision, and MyVu on show it will be interesting to see how this market develops as we move from a verbal to a visual world of mobile. It may not be long now before wearing video eyewear on the beach to watch the latest episode of Lost, whilst still getting a tan and protecting your eyes from the sun may not be far off. Mobile communities and social networking The steady growth of Facebook, Bebo and MySpace means making these communities truly mobile will generate excitement as well. The mobile industry has dabbled in this area with messaging and applications that can be downloaded straight to a handset there are still a lot more to be understood and implemented. We will see further offerings coming down the line later this year, potentially around what the future holds for user generated content (UGC) on mobile. The recent announcement of EYEVIBE by O2 and 3 in the UK is just one illustration of this. M2M Forecast Machine to machine or M2M will continue to grow as mobile provides new opportunities for machine as well as people connectivity. Telematics services are already growing rapidly now that GSM/ 3G modules have fallen in cost, and can be designed into longer term telematics applications from health care to transport, from environmental management to energy . With more (mobile) phones than people in most developed nations the global forecast of M2M could be as high as 60 Billion by 2020, based on there being 10 times more machines than people around the world, but this will only happen with broader cross sector cooperation and partnerships. Barcelona tapas – something for everyone Mobile video and TV - expect many more demos and trials to be announced, but no one single standard adopted globally . Mobile bar code standards GPS will be integrated more fully into networks and devices enabling many new innovative mapping and location based services Environmental /climate change solutions – the role that mobile can play in this I am sure there will be a million more thoughts and ideas that will come out of Mobile World Congress and I would love to hear your views on the big stories and trends. Best Regards Mike Short
Article by Mike Barrett on Sunday, February 10 @ 00:21:17 UTC
|
|
|
|
|
|
|
|